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Optimization Annual Report
The Optimization group chat often surfaces research or strategies weeks or months before they hit mainstream fitness or longevity media — a quiet but powerful advantage for those inside. Optimizer, of which you are a subscriber, condenses a lot of that research in real time.

The idea is three years old. The execution is has entered its second year. The future is yet to be defined.
Optimization didn’t start as a WhatsApp group. It began years earlier, as a private pursuit. At home, I realized that I needed to change nearly every habit I had if I wanted respect from my wife and children. Kids don’t listen, they watch us. And I wanted to be worth emulating. This required a transformation of sorts, inside and out.
This is where healthspan becomes the new bottom line.
At my desk, away from my family, I was chasing down the same metrics and benchmarks that define modern ambition — revenue targets, company valuations, market relevance. Harvard Business School sharpened that edge. Inside the classroom, I learned how to deconstruct complex systems, analyze variables, and solve for advantage in competitive markets. Outside the classroom, I learned something harder to quantify — that there are levels of success, contentment, and happiness most people will never see, and even fewer will sustain. But I also noticed a blind spot. The same relentless scrutiny that my peers applied to their careers, portfolios, and reputations was almost never applied to their health.
Optimization was built to close that gap. It’s where high-caliber people treat healthspan and performance with the same discipline they’ve applied to their professions. The roster reflects that ethos: PhDs and MDs, elite professional athletes and Olympians, endurance warriors and actual warriors, intelligence professionals and — in true Midwestern fashion — a few of the neighbors I love here in Ohio. Each are accomplished in their own right. The group’s mystique comes from that collision of worlds: people who can dominate a boardroom or a battlefield, now channeling that same intensity toward something even more unforgiving — their own biology..
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